The challenge was to transform a traditionally unglamorous industry—wastewater management—into something visually compelling and engaging. Willow Pumps wanted to clearly express their processes and highlight the expertise of each department, making their complex operations accessible and interesting to their audience.

We produced a dynamic animation using custom illustrations that brought the wastewater management process to life. By visually representing each step and department, we made the content engaging and easy to digest while maintaining a professional tone. The creative approach helped Willow Pumps showcase their expertise in a captivating and informative way, elevating their brand and making their services more relatable.