In partnership with The Oracle Group, we produced an engaging educational film for Hill Group UK aimed at teaching children across the UK about the importance of construction site safety.
Filmed on location at Hill’s Lampton Parkside Development, this campaign features a fun, informative narrative delivered by Hill Group’s Charlotte Blair, with entertaining appearances from characters Jack and Jill, and a cameo by Tom East.
The video combines live-action footage with aerial shots and animated elements to create an interactive learning experience for young audiences. From script development to final editing, our team ensured the campaign effectively communicated critical safety messages.
Client
Hill Group UK
Capabilities
Video Production, Creative Pre-production
Challenge
The goal was to create a safety video that was educational, engaging, and accessible to a young audience – a challenge given the typically serious tone of construction site safety. Balancing the gravity of safety protocols with a lighthearted, child-friendly approach required careful scriptwriting, creative direction, and coordination on-site.
Filming also presented logistical challenges, as we needed to capture multiple performances and coordinate with both adult and child actors on a live construction site, all within a limited filming schedule.
Solution
Our team collaborated closely with The Oracle Group and Hill Group UK to craft a child-friendly script that maintained the essential safety messages. Through thorough pre-production planning, we coordinated a single-day shoot with a talented cast, including professional delivery by Charlotte Blair and supporting roles from Jack, Jill, and Tom East.
The use of aerial footage and custom animated elements helped visually reinforce key safety points. Post-production efforts focused on seamlessly blending live action with animation to create a cohesive, engaging final film that would captivate young viewers and effectively promote site safety awareness.
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