Centrus, a financial services group committed to sustainability, needed to create a 2021/22 Impact Report as part of their B Corporation certification. The challenge was to present the company's contribution to sustainability in a clear, engaging, and visually appealing manner while balancing creativity with the credibility required in the financial sector. The report also needed to effectively organize dense data and statistics while maintaining Centrus' brand identity.

To address this challenge, we conducted broad initial research to explore creative approaches for presenting data. We then analyzed and organized the supplied content, ensuring it aligned with Centrus' goals and audience needs. Through targeted research and creative direction, we designed a visually appealing report that balanced creativity with credibility. Our focus was on effective content organization, clear data representation, and an aesthetically pleasing layout. We finalized the design with consistency across pages and produced an animation to promote the report on social platforms.